Discover Friuli - A Hidden Gem of Diverse Italian Wines

Nestled in Italy’s northeast, Friuli Venezia Giulia—or simply Friuli—is a region renowned for its elegant white wines, complex reds, and pioneering orange wines. Bordering Austria and Slovenia, its landscape of alpine foothills, rolling vineyards, and coastal plains creates a unique terroir where cool Alpine breezes and warm Adriatic influences help produce fresh, refined wines with great character.

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Friuli is best known for its crisp, aromatic, and mineral-driven white wines, considered some of Italy’s finest. Key varieties include Friulano (notes of pear, almond, and herbs), Pinot Grigio (more structured than typical versions, with citrus and floral notes), Sauvignon Blanc (vibrant and grassy), and Ribolla Gialla (delicate with high acidity). The reds, though less famous, are equally intriguing—Merlot, Refosco dal Peduncolo Rosso, and Schioppettino create wines ranging from smooth and fruit-driven to bold and spicy.

Friuli is also a leader in orange wine, where white grapes are fermented on their skins, producing richly textured wines with deep amber hues. The Collio and Colli Orientali del Friuli sub-regions are particularly known for these distinctive, food-friendly wines.

Explore the flavours of Fruili in this month’s Brad’s Wine Subscription case. Whether you’re drawn to crisp whites, bold reds, or experimental orange wines, this underrated region is a true hidden gem waiting to be discovered.

Order your wine case today and discover why Fuili wines are loved by wine enthusiasts around the world.

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Only £49 / €54 for 6 mixed bottles
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